Bazaarvoice Social Commerce Summit 2009 – Notes

I was lucky enough to be able to attend Bazaarvoice’s Social Commerce Summit held in Austin earlier this week. It was a day and a half of sessions jammed packed with best practices, social commerce theory, and beer packing donkeys. Here are a few of my rapid fire take-aways: 1. “Anyone can be an influencer.”… Continue reading Bazaarvoice Social Commerce Summit 2009 – Notes

Bazaarvoice Spreads User Content and Leprosy

Yes, you read that correctly. The user generated content wizards over at Bazaarvoice might have done a bit of leprosy spreading last week when they had guests of their summit take part in “armadillo races”. I think the most appalling example can be seen in this video of word of mouth guru Andy Sernovitz “racing”… Continue reading Bazaarvoice Spreads User Content and Leprosy