Most Disappointing Article Title of the Week

Article title = “Ad firm Enfatico emphatically denies demise” If you’ve been reading my blog long enough, you know about its past. If you’ve been in the Austin ad agency space long enough, you know about Enfatico previous known as Project DaVinci and mocked as Enfartico. If you’ve been reading my blog AND been in… Continue reading Most Disappointing Article Title of the Week

Company Aims to End Brief Issues

“BriefLogic is in the business of helping marketers and agencies increase their value and impact on their businesses in a measurable way.” Founded by Casey Jones, a former global VP of Marketing at Dell, BriefLogic was lunched a couple of weeks ago at Internet Week NY. Current beta users include Whirlpool and Verizon. Jones’ other… Continue reading Company Aims to End Brief Issues

T3 Sticks It to Enfatico

Ok…not really…but there is this: “Geoff Mattie joined T3, Austin, Tex., as director for digital production. He had most recently been senior manager for global operations at Enfatico, now part of the Young & Rubicam Brands unit of WPP.” Source = NYTimes