How to Win at Data Usage for Personalization and Beyond

5 ways to win with Data for Personalization: 1. Collect the right data -> site level as well a specific user level -> do a better job of listening 2. Be data influenced, not data dictated -> look at the data and decide what to do -> don’t just cherry pick data to support what… Continue reading How to Win at Data Usage for Personalization and Beyond

Has it really been 3 years?

7/5/14 was when I last posted. I’ve been busy: Stamps.com Buys Austin-based ShipStation Highland Resources Welcomes ShipStation to Lamar Central and all of this-> What’s been going on at ShipStation? On just a slightly more personal note, I also recently launched Spit & Hustle and am using it to “dog food” not only ShipStation, but… Continue reading Has it really been 3 years?

Half Price Books moves online – eBooks soon

Dallas-based, Half Price Books, has launched a refreshed website which now includes a “Market Place”. The family-owned chain of 110 stores has always moved at its own pace, but the VP was recent quoted in a Dallas Morning Star articles, “We can’t ignore what’s going on in the book business.” The profitable brick and mortar… Continue reading Half Price Books moves online – eBooks soon