From DMNews: “WPP Digital is launching a new platform, Deliver, which the company says will provide digital production to clients in a more cost-effective manner and with greater consistency on a global scale.” WPP launches global digital production initiative
Tag: dmnews.com
Big Agencies and Search?
I just came across this article written by Dave Pasternack on DMNEWS.com: Why do big agencies even bother with search? You can and should read the whole article, but here are his main points (and my take on each): 1. Search isn’t a huge cash cow (because so many people are just doing it wrong).2.… Continue reading Big Agencies and Search?