Bazaarvoice Gets New CMO

Dell, No. 3 in the Internet Retailer Top 500 Guide has today lost it’s CMO to Austin-based user generated content powerhouse Bazaarvoice. Erin M. Nelson, who has been CMO at Dell since 2009 will leave that spot within the next few weeks to join BV as CMO, a spot which was most recently held by… Continue reading Bazaarvoice Gets New CMO

Dell Tells Enfatico Not to Touch Digital

“Rumor has it that Dell has told Mitch Caplan of Y&R to leave all digital work alone. Mitch apparently gave up and called Schematic. This leaves Enfatico/Y&R to try to salvage anything of print and broadcast.” Source= Anonymous Tip Form

Enfatico Helps Dell Push Porn on Black Friday

A SMB email went out with a phone number to order that calls a sex line. Original number from the email: Order Online or Call 1-888-391-3355 Correction that was later sent out: The email from this morning contained an incorrect phone number.Please call 1-888-381-3355 to reach the Dell sales team or shoponline to take advantage… Continue reading Enfatico Helps Dell Push Porn on Black Friday