Vertive Launches

Austin-based Vertive has launched The site differs from Groupon and LivingSocial by focusing on web-based business. Vertive also operates and is great for Austin, which now has a growing pool of coupon/deal companies. WhaleShark Media is the other local player in the space. Steve Schaffer, CEO of Vertive, currently has 50 employees and plans to add ~20 more in teh next 6 months.

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