Advertising and Marketing Jobs 11-21-09

POSITION: Associate Email Marketing Manager
COMPANY: Journey Education Marketing, Inc.
LOCATION: Austin, TX

RESPONSIBILITIES
1. Creative Development, Scheduling, and Execution (50%)
• Develop and create email marketing campaigns to support marketing objectives for multiple brands
• Work with the Business Development team to incorporate products from sponsored manufacturers
• Edit HTML as necessary, or work with a programmer to create HTML.
• Create and insert tracking links into email code, send test emails and conduct quality control to ensure all content and links are correct
• Work with our email marketing vendor to ensure proper execution, deliverability, and that we are fully leveraging their tools to maximize profit
• Create and manage a monthly email marketing schedule
• Manage the email production schedule to ensure deadlines are met
• Lead efforts to acquire email addresses through our various branded sites and 3rd party vendors

2. Analysis (30%)
• Provide comprehensive tracking, analysis, and reporting for all email marketing efforts. Report on email marketing performance metrics and make actionable recommendations for improvement
• Continually test, analyze and optimize target criteria, content, landing pages, promotions, etc. to increase open, click, conversion rates
• Recommend new ideas, innovations and new technologies to grow and improve the email channel
• Provide input for planning and managing email segmentation strategy, as well as triggered & transactional emails
• Monitor email list hygiene, quality, deliverability, and growth

3. Merchandising & Item Selection (20%)
• Make recommendations on appropriate items to feature in emails.
• Coordinate with Business Development to maximize ROI for space used in all out-going emails

REQUIREMENTS
• Strong project management skills, ability to work efficiently and meet deadlines
• Great people skills for collaborating with colleagues across departments
• Strong attention to detail
• Passion for the online marketing space with a solid understanding of direct marketing principles and testing techniques
• Current knowledge of email marketing best practices
• Ability to develop and execute effective email marketing campaigns
• Exceptional written and verbal communication skills
• A good sense of creative design
• Proficient with Excel, and experience with some Adobe design tools
• Desire to work hard in a fast-paced, dynamic environment
• Self motivated, positive outlook on life, and desire to do great things
• Bachelor’s degree in Business, Marketing, or related field
• 3+ years work experience in email marketing
• Ability to read and edit HTML coding
• Ability to write HTML coding preferred

ABOUT US
Launched in 1990, Journey Education Marketing is the fastest-growing, education-focused retailer in North America. We are committed exclusively to academic customers, offering thousands of top hardware and full-version software titles at great discounts. We have partnered with the top technology manufacturers including Adobe, Microsoft, Sibelius, Sony Media Software, and Wacom, to bring excellent service and prices which are available only to students, schools, and teachers.

From the very beginning, we have relied heavily on technology to ensure a positive shopping experience for our customers. Our philosophy is simple: hire amazing people, give them the best tools, and help them deliver an unbeatable customer experience.

We offer a competitive compensation package that includes paid medical insurance, life insurance, optional dental, 401(k), paid vacation & sick leave, and an employee purchase discount!

If you’re interested in this position, please email a copy of your resume to POSITION: Associate Email Marketing Manager
COMPANY: Journey Education Marketing, Inc.
LOCATION: Austin, TX

RESPONSIBILITIES
1. Creative Development, Scheduling, and Execution (50%)
• Develop and create email marketing campaigns to support marketing objectives for multiple brands
• Work with the Business Development team to incorporate products from sponsored manufacturers
• Edit HTML as necessary, or work with a programmer to create HTML.
• Create and insert tracking links into email code, send test emails and conduct quality control to ensure all content and links are correct
• Work with our email marketing vendor to ensure proper execution, deliverability, and that we are fully leveraging their tools to maximize profit
• Create and manage a monthly email marketing schedule
• Manage the email production schedule to ensure deadlines are met
• Lead efforts to acquire email addresses through our various branded sites and 3rd party vendors

2. Analysis (30%)
• Provide comprehensive tracking, analysis, and reporting for all email marketing efforts. Report on email marketing performance metrics and make actionable recommendations for improvement
• Continually test, analyze and optimize target criteria, content, landing pages, promotions, etc. to increase open, click, conversion rates
• Recommend new ideas, innovations and new technologies to grow and improve the email channel
• Provide input for planning and managing email segmentation strategy, as well as triggered & transactional emails
• Monitor email list hygiene, quality, deliverability, and growth

3. Merchandising & Item Selection (20%)
• Make recommendations on appropriate items to feature in emails.
• Coordinate with Business Development to maximize ROI for space used in all out-going emails

REQUIREMENTS
• Strong project management skills, ability to work efficiently and meet deadlines
• Great people skills for collaborating with colleagues across departments
• Strong attention to detail
• Passion for the online marketing space with a solid understanding of direct marketing principles and testing techniques
• Current knowledge of email marketing best practices
• Ability to develop and execute effective email marketing campaigns
• Exceptional written and verbal communication skills
• A good sense of creative design
• Proficient with Excel, and experience with some Adobe design tools
• Desire to work hard in a fast-paced, dynamic environment
• Self motivated, positive outlook on life, and desire to do great things
• Bachelor’s degree in Business, Marketing, or related field
• 3+ years work experience in email marketing
• Ability to read and edit HTML coding
• Ability to write HTML coding preferred

ABOUT US
Launched in 1990, Journey Education Marketing is the fastest-growing, education-focused retailer in North America. We are committed exclusively to academic customers, offering thousands of top hardware and full-version software titles at great discounts. We have partnered with the top technology manufacturers including Adobe, Microsoft, Sibelius, Sony Media Software, and Wacom, to bring excellent service and prices which are available only to students, schools, and teachers.

From the very beginning, we have relied heavily on technology to ensure a positive shopping experience for our customers. Our philosophy is simple: hire amazing people, give them the best tools, and help them deliver an unbeatable customer experience.

We offer a competitive compensation package that includes paid medical insurance, life insurance, optional dental, 401(k), paid vacation & sick leave, and an employee purchase discount!

If you’re interested in this position, please reply with a copy of your resume. POSITION: Associate Email Marketing Manager
COMPANY: Journey Education Marketing, Inc.
LOCATION: Austin, TX

RESPONSIBILITIES
1. Creative Development, Scheduling, and Execution (50%)
• Develop and create email marketing campaigns to support marketing objectives for multiple brands
• Work with the Business Development team to incorporate products from sponsored manufacturers
• Edit HTML as necessary, or work with a programmer to create HTML.
• Create and insert tracking links into email code, send test emails and conduct quality control to ensure all content and links are correct
• Work with our email marketing vendor to ensure proper execution, deliverability, and that we are fully leveraging their tools to maximize profit
• Create and manage a monthly email marketing schedule
• Manage the email production schedule to ensure deadlines are met
• Lead efforts to acquire email addresses through our various branded sites and 3rd party vendors

2. Analysis (30%)
• Provide comprehensive tracking, analysis, and reporting for all email marketing efforts. Report on email marketing performance metrics and make actionable recommendations for improvement
• Continually test, analyze and optimize target criteria, content, landing pages, promotions, etc. to increase open, click, conversion rates
• Recommend new ideas, innovations and new technologies to grow and improve the email channel
• Provide input for planning and managing email segmentation strategy, as well as triggered & transactional emails
• Monitor email list hygiene, quality, deliverability, and growth

3. Merchandising & Item Selection (20%)
• Make recommendations on appropriate items to feature in emails.
• Coordinate with Business Development to maximize ROI for space used in all out-going emails

REQUIREMENTS
• Strong project management skills, ability to work efficiently and meet deadlines
• Great people skills for collaborating with colleagues across departments
• Strong attention to detail
• Passion for the online marketing space with a solid understanding of direct marketing principles and testing techniques
• Current knowledge of email marketing best practices
• Ability to develop and execute effective email marketing campaigns
• Exceptional written and verbal communication skills
• A good sense of creative design
• Proficient with Excel, and experience with some Adobe design tools
• Desire to work hard in a fast-paced, dynamic environment
• Self motivated, positive outlook on life, and desire to do great things
• Bachelor’s degree in Business, Marketing, or related field
• 3+ years work experience in email marketing
• Ability to read and edit HTML coding
• Ability to write HTML coding preferred

ABOUT US
Launched in 1990, Journey Education Marketing is the fastest-growing, education-focused retailer in North America. We are committed exclusively to academic customers, offering thousands of top hardware and full-version software titles at great discounts. We have partnered with the top technology manufacturers including Adobe, Microsoft, Sibelius, Sony Media Software, and Wacom, to bring excellent service and prices which are available only to students, schools, and teachers.

From the very beginning, we have relied heavily on technology to ensure a positive shopping experience for our customers. Our philosophy is simple: hire amazing people, give them the best tools, and help them deliver an unbeatable customer experience.

We offer a competitive compensation package that includes paid medical insurance, life insurance, optional dental, 401(k), paid vacation & sick leave, and an employee purchase discount!

If you’re interested in this position, please reply with a copy of your resume to andre_POSITION: Associate Email Marketing Manager
COMPANY: Journey Education Marketing, Inc.
LOCATION: Austin, TX

RESPONSIBILITIES
1. Creative Development, Scheduling, and Execution (50%)
• Develop and create email marketing campaigns to support marketing objectives for multiple brands
• Work with the Business Development team to incorporate products from sponsored manufacturers
• Edit HTML as necessary, or work with a programmer to create HTML.
• Create and insert tracking links into email code, send test emails and conduct quality control to ensure all content and links are correct
• Work with our email marketing vendor to ensure proper execution, deliverability, and that we are fully leveraging their tools to maximize profit
• Create and manage a monthly email marketing schedule
• Manage the email production schedule to ensure deadlines are met
• Lead efforts to acquire email addresses through our various branded sites and 3rd party vendors

2. Analysis (30%)
• Provide comprehensive tracking, analysis, and reporting for all email marketing efforts. Report on email marketing performance metrics and make actionable recommendations for improvement
• Continually test, analyze and optimize target criteria, content, landing pages, promotions, etc. to increase open, click, conversion rates
• Recommend new ideas, innovations and new technologies to grow and improve the email channel
• Provide input for planning and managing email segmentation strategy, as well as triggered & transactional emails
• Monitor email list hygiene, quality, deliverability, and growth

3. Merchandising & Item Selection (20%)
• Make recommendations on appropriate items to feature in emails.
• Coordinate with Business Development to maximize ROI for space used in all out-going emails

REQUIREMENTS
• Strong project management skills, ability to work efficiently and meet deadlines
• Great people skills for collaborating with colleagues across departments
• Strong attention to detail
• Passion for the online marketing space with a solid understanding of direct marketing principles and testing techniques
• Current knowledge of email marketing best practices
• Ability to develop and execute effective email marketing campaigns
• Exceptional written and verbal communication skills
• A good sense of creative design
• Proficient with Excel, and experience with some Adobe design tools
• Desire to work hard in a fast-paced, dynamic environment
• Self motivated, positive outlook on life, and desire to do great things
• Bachelor’s degree in Business, Marketing, or related field
• 3+ years work experience in email marketing
• Ability to read and edit HTML coding
• Ability to write HTML coding preferred

ABOUT US
Launched in 1990, Journey Education Marketing is the fastest-growing, education-focused retailer in North America. We are committed exclusively to academic customers, offering thousands of top hardware and full-version software titles at great discounts. We have partnered with the top technology manufacturers including Adobe, Microsoft, Sibelius, Sony Media Software, and Wacom, to bring excellent service and prices which are available only to students, schools, and teachers.

From the very beginning, we have relied heavily on technology to ensure a positive shopping experience for our customers. Our philosophy is simple: hire amazing people, give them the best tools, and help them deliver an unbeatable customer experience.

We offer a competitive compensation package that includes paid medical insurance, life insurance, optional dental, 401(k), paid vacation & sick leave, and an employee purchase discount!

If you’re interested in this position, please reply with a copy of your resume to Andre_Okolowitz@academicsuperstore.com

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