Web Analytics Vendor Report

I recently came across a post/report by Stephane Hamel that shows vendor market share of the major web analytics tools currently available. Not surprisingly, free-to-use Google Analytics reigns supreme with 59%. Omniture comes in second with 19%, while the rest trail behind by at least 10%. This only makes me feel stronger in regards to the need and opportunity for the non-Google vendors to offer a free taste of their products.

1 comment

  1. “Hi Robert,

    Just a quick note to thank you for the shout on your blog! As WASP (see wasp.immeria.net) gets more mature and more widely used, I will be able to provide other insights on the web analytics vendors market shares, including the smaller ones, by geography and by vertical. Stay tuned!



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